Our world is filled with so many different voices. We need technology that empowers us to understand them quickly and clearly. This is important because it would enable us to make better-informed decisions faster and build empathy into our interactions with each other, whether it's at home or at work.
At FindOurView, we are using the collective intelligence of humans and machines (large language models / LLMs) to identify context in user-generated content and distill them into core insights. We envision our technology will become a new standard to reveal insights in complex situations, helping large groups reach consensus and desired outcomes.
Primary market research (i.e. customer discovery) is one of the most important activities when starting a company, yet most founders still rely on docs and spreadsheets to organize their interview data. This leads to months of wasted effort and missed opportunities, with no market need one of the top 2 reasons startups fail, next to running out of cash.
We are building a tool to scale-up your primary market research (PMR), from initial outreach, to interviews, to synthesis of results. Think of this as a CRM for PMR, with AI to help you make sense of it all.
Drive your vision for the future by scaling empathy for your customers and bringing their needs and motivations into your strategy.
---- Other Use Cases ----
Editorial Product Reviews
Help writers and editors go through the rigorous product research process faster, so they can put more time into their writing.
Help venture builders and analysts research market opportunities faster and increase the chances of success for your next spin-out.
Help product designers organize and find trends in their interview data faster, with more time spent on human-centered design.
---- Civic Use Case ----
Our broader vision is to accelerate mutual understanding in communities globally by giving people tools that help them discover different perspectives and find common ground.
MIT startups, complex systems modeling
Multi-cultural marketing communication
Dir. of Machine Learning
Enterprise analytics, machine learning, NLP
Dir. of Full-Stack
Web/mobile apps, enterprise infrastructure
Responsive web design, user interaction
Harvard BA Econ, USC MBA, corporate finance
MIT BS, RISD MID, innovation designer, 20 women in tech
Creativity specialist, experienced marketer